Session 3: Marketing Landscape with Amy McIlwain, Author of The Social Advisor
Join Curtis Hawks and Amy McIlwain, author of The Social Advisor, for a fresh perspective on the current marketing landscape. She will review new marketing approaches and strategies for client prospecting to generate more clients and drive greater sales. Amy is a distinguished entrepreneur, author, speaker, and worldwide connector and is internationally recognized for radical new ways of approaching social media, PR, marketing, advertising, and customer service within the financial services industry.
Speakers
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Curtis HawksExecutive Vice President, CMO, IAMS, Inc.As the CMO and Executive Vice President of IAMS, Inc. Curtis works with advisors and agents in enhancing their business through a variety of strategies. Drawing on his many years of experience in this industry, Curtis provides business development, marketing, and casework solutions. His focus is on helping agents and their firm achieve their goals, with importance on long-term strategies aimed toward consistent growth.
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Amy McIlwainManaging Director, Financial Services, AccentureEntrepreneur, author, speaker, and worldwide connector, Amy McIlwain is internationally recognized for radical new ways of approaching social media, PR, marketing, advertising, and customer service within the financial service industry. Amy has appeared live on NBC, CBS, and FOX as a social media expert. Her content has been featured in several top financial industry publications including the Wall Street Journal, Financial Times, InvestmentNews, and many more.
Local Time
- Timezone: America/New_York
- Date: Jan 24 2024
- Time: 1:30 pm - 2:00 pm
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